Yuqing Xingmin Tea industry has the overall ability of tea planting, production and processing and the scientific and strict quality management system. With the business model of company + base + cooperative, yuqing Xingmin tea industry has a close purchasing and selling relationship.
The company's brand positioning model lake, product selling points are not prominent, in the face of fierce competition in the domestic tea industry, how to break through?
The slogan "Yuqing tea, clean tea", in the brand area on a new way, so that consumers quickly remember.The packaging style adopts pure color and pastoral landscape to express natural and clean product features.High-end products link product features with values to the realm of life: Clean hands make clean work
Different from the packaging of tea in the existing market, the style is simple and clean, the concept is prominent, unique in the regional market, distinctive features.